When you're limited to 140 characters, there's no time to be coy. Giving people clear directions on what you want them to do, and what they'll get once they do it, will increase both clicks and conversions. We've got four tips that will help you increase interactions on Twitter, Facebook, Tumblr, or whatever social media platform you're targeting with your marketing.
Ask for the Click
Your mom always said if you want something, ask for it. The same is true with getting a click! Telling people to click, and why, will increase the number of clicks your links receive. When you're sharing a link, you'll want to limit the @handle and hashtag mentions. This will keep people who see your tweet focused on your link. Take a cue from our mainstream friends and be direct and sexy:
Ask for the Retweet
Get your followers working for you. Asking for a retweet can increase retweets (read: free advertising!) by as much as 300%. Offer a reason for people to retweet you. This could be getting you to post a great picture, to show they love your content, or just because they love you.
Ask for a Follow
Extend your influence by encouraging new users to follow your social media account. If your tweet is likely to be seen by a larger audience, ask them to follow you to stay connected, or to see more of the great content you're posting.
Ask for a Reply
Social media is not meant to be you standing on a hill yelling at people. Starting a conversation is one way to build loyalty between you and your followers. And loyal followers are more likely to click on your links and signup for your offers. Give people motivation to respond to your tweets and you'll start building up impressions, followers, click-throughs, and signups!
Want a Twitter Tune-up? We'd be happy to take a look at your current social media and offer suggestions on ways you can increase conversions. just visit us in Live Chat Support
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. We speak Tweet, and are social, too.